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Patient Services Strategy and Design

Cracking the Code:

Programs where patients start, stay, and succeed

Herspiegel leverages decades of commercial services expertise to partner with our clients on patient services strategy and implementation. In this recent presentation, we teamed up with a client to share a patient support success story in one of the most persistent chronic conditions.

Watch our presentation to learn:

  1. The latest industry insights for personalized support programs including trends, common challenges and solutions to enhance engagement and adherence
  2. Framework and path to designing and implementing a holistic program, customized for the patient and additional stakeholders involved in their treatment journey
  3. Case Study: Learn from a top pharma company’s cutting-edge patient experience and engagement approach in one of the most prevalent, yet unmanaged diseases of our time

Examples of our Patient Services Strategy Projects

Patient Journey

Developed a Patient’s Path to Access journey outlining the steps immediately post Rx along with pain points and areas of opportunity.

Service Structure Design

Modeled, analyzed, and supported implementation (BRD, SOPs, KPIs) of support services including financial, social, emotional, and logistical resources.

External Partnerships

Optimized patient service programs through research, decision support & implementation of an external partnership with an app-based behavioral change vendor.

FRM & Reimbursement

Designed and optimized an FRM team, then provided visualization support for accounts in need of the most support.


Compared specialty brand’s existing support program against competitors, broader pharma, and ex-industry to make recommendations for enhancements.

Staff Augmentation

Provided full-time staffing to support a client’s HUB, copay, and free goods program transitions.

Transforming Patient Services in Pharma 5 winning strategies

Download this whitepaper to learn five successful strategies you can use for implementing patient services that are applicable to all pharma companies, regardless of size or therapeutic area.

These five strategies will help improve the development process and outcomes.

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Herspiegel is a leading professional services firm helping biotech start-ups and the world’s largest pharmaceutical companies navigate the path from science to brand performance and change patients’ lives. We are committed to using strategic insights from medical to commercial to market access to solve critical problems.