Special Considerations for First-to-Market (VIDEO)
In this video our team shares their experience with best practices for building awareness, educating providers, and overcoming market entry barriers for first-to-market products. It highlights the importance of collaborating with advocacy groups and physician societies to secure diagnosis codes and improve access to rare disease treatments. It emphasizes the need for at least two years of launch planning for rare diseases, focusing on site selection, market education, and genetic testing.
Presenters
Additional Expert Conversation Videos
Rare Disease Product Launch Limited Budget (VIDEO)
This video highlights the challenges of launching an expensive therapy for a rare disease, focusing on partnerships, planning, and tailored care.
Navigating success during a rare disease product launch (VIDEO)
Explore insights on successfully launching products in rare disease markets, with a focus on key success factors and best practices.